Category: Blog

No publicity is bad publicity, and it is true more than ever nowadays if you know how to maintain your online reputation. Gone were the days when CEOs were not expected to say anything on any matter unless it was related directly to their business. Nowadays, CEOs are expected to come out of the plastic world of PR and be authentic about what they feel on certain matters. They need to be raw and real; artificiality belongs to the bygone days. CEOs are now expected to speak up and often, it leads them to less than favorable situations and subjects them to negative reviews.

However, how the public perceives you depends largely on what they find on the internet about you. Your company may be tanking, but people will still trust you if you have a positive image online. Maintain your reputation is an art and our CEO, Sameer Somal talks about it in detail. He gives examples and explains in brief how Google results can be manipulated and used in order to show people the favorable results about you.

Social Media is revolutionizing the way we do business. It is transforming the way our reputations are perceived. Our CEO, Sameer Somal, understands the revolutionary power of technology and shares his insights about Online Reputation Management (ORM) and its implications.

There are many ways of making yourself visible on the internet, but that is simply not enough. To actually attract customers, what is most important is an impeccable reputation and positive ratings. The results that an effective ORM campaign can have on one’s business is beyond imagination. It can do wonders for your business or the opposite when not paid attention to. Sameer Somal shares tips on productively using four foundational digital marketing channels – Paid Media, Earned Media, Social Media, and Owned Properties. He then ventured onto discussing how we can use these digital mediums to enhance a business’ reputation and expand reach.
It is important to be aware of your current situation, to brainstorm plans, to select a plan and act on it.

Building relationships with leaders and potential business partners can be a difficult and often tedious task. Some people make it look effortless whereas others try hard. Building real relationships is an art which can take years to master. It requires you to be patient and perseverant. However, it is not really as difficult as it sounds. It is a process which is time-consuming but worth every minute you spend on it. Building and cultivating relationships is not only important for your business but it is also a way of building your own personal network with people of high mental capacities.
In this article, Blue Ocean Global Technology CEO, Sameer Somal shares his insights on how to build a real relationship and first impressions that leave a lasting impact on everyone you meet. He believes in the power of follow-up, social media, handwritten notes, listening and being present. He is a firm believer of quality over quantity and makes a point that distributing business cards is of far less significance than building few but long-lasting relationships. He shares various tips to make ourselves memorable and likeable. His strategies are simple yet truly effective to build long term friendships.